Apollo.io is an amazing software for lead generation, it offers great features and is well designed. The only downside is that Apollo.io is designed to engage contacts instead of accounts and this can be great if you're recruiting. But for sales teams focused on high-value account-based outreach, you'll want to work on the account level. Below we'll be diving deeper into the value of account-based prospecting and will discuss why LeadLoft is the perfect solution to help your sales team drive more value.
Apollo.io is for lead get. You can get more for less.
Apollo.io has a large database of contacts and the ability to prospect on LinkedIn. What it lacks is your team's ability to hone in on the most valuable accounts. This means following up and tracking companies is not possible. If you're reaching out to valuable companies, you'll want to make sure that your team doesn't skip over a company simply because one contact didn't respond. With LeadLoft, your team can focus on accounts and prospects on an account basis all within one easy-to-use platform.
Apollo.io
Apollo.io
Apollo.io creates and builds software, specifically a platform for lead generation and communication between sales teams.
